The Tue(s) Day Weekend

Updated: Nov 30, 2021

A recent anecdote that captures the true essence of being a business founder would be my last Tuesday. Running a summer bicycle rental company has it's perks and its drawbacks. As a founder, you can draw up your schedule however you like, but once the train is in motion, be prepared for sudden stops.


Tuesdays and Wednesdays, I've set up to be my weekend, as the actual weekend is when I experience peak demand for bike rentals. So there I am on my Tuesday, having just picked up my dog for a visit. I've just moved to a new apartment closer to my office and so Jack has been living with my parents with my sharing custody. So I pick him up and receive a call about some bikes that need to be picked up and fast. I'm driving around with my dog, since there's nobody but me in charge and he's an excellent copilot by the way! (not the greatest on the aux though). I'm picking up bikes, some guy left under his grill cover for protection, Jack in the passenger, before we arrive home to make some lunch.


The Tue(s)day Weekend. A founding story from our founder at Jumpstartup.

The reason this anecdote perfectly sums up what it's like to be a business founder is this. If you worked for a bike rental company, and they asked you to come in on your day off (not even the weekend) to go collect two bikes left under a grill cover, you'd tell them right off. But as the owner, that's the sort of every day task that's non-negotiable. Little things, weird things, pop up all the time and you have the freedom to do them as you please, for example with your dog. But you don't have the freedom to not do them and still succeed. The onus is always you at the end of the day and that is something that is critical to understand and accept as a business founder. -Johnathan Durkin


Beach Bike Boys is a smart bike rental company making waves in east coast coastal markets. Check them out at beachbikeboys.com.

Check out Beach Bike Boys today! Bike rentals and new gear are now available.

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